The North American Veterinary Conference this year was an outstanding experience. With two large, stand-alone exhibit halls, we certainly had the right location. Our booth, located not far from the entrance of the Gaylord Palms, experienced heavy foot traffic as attendees stepped off their charter buses to enjoy their time at the conference. With the great turnout, it was clear that more of our practitioners are searching for natural alternatives to support their patients.
Many of the seminar offerings based their lectures around a nutritional and supplemental support program. Some of the hot topics included renal support, probiotics, and companion animal behavior. These topics generated a large amount of interest in our Renal Essentials Chews, Composure, and probiotic products, particularly the Mega Probiotic.
While we had a small amount of our new Vetri-ENSED in the booth, we elected to talk about this to select clients. Everyone exposed to this new option in joint comfort support seemed very interested, and is anxiously awaiting additional information and the release of trials.
Private label options were mentioned a few times, as some of our clients expressed an interest in branding their own hospital name. However, we left the VPS line alone until we have further information and product details to discuss.
There was great response to our current detailers on the composure field trial, our Renal Essentials feline literature, and the Mega Probiotic sell sheet. Perio-Support detailers also generated some interest, and it was one of the first samples gone!
A big thank you goes out to all who worked the booth this year: TJ, Jill, Lauri, Vonda, Pam, and Tim. Also, thank you to Danielle Bremner and Sara Phillips for joining us this year, and adding their support to the Vetri-Science line from a corporate perspective.
Last, but certainly not least, thank you to Dale Metz for joining us at the conference; your energy and insight on the Vetri-Science line were greatly appreciated!
Vonda Ellinger, RVT